50 Ideas for the Idanha-a-Nova Bio-Region

Ruris delivered the project defining the objectives and action plan to be implemented in order to strengthen Idanha-a-Nova's position, nationally and internationally, as an organic region.

Ruris carried out the following actions:

• A strategic assessment taking stock of the municipality of Idanha-a-Nova and gauging the existing economic potential for expanding organic production;
• Comparative analyses with the other classified bio-regions and definition of the strategic position that Idanha-a-Nova should adopt;
• Definition of the objectives and action plan to be implemented in order to strengthen Idanha-a-Nova's position, nationally and internationally, as an organic region;
• Definition of the technical, economic and financial model for setting up new entrepreneurs in organic horticulture and fruit growing;
• Definition of the model for evaluating and monitoring the implementation of the action plan and its economic impact on the municipality of Idanha-a-Nova;
• Preparation of a document with 50 diverse, multidisciplinary ideas, conceived with regard to the role each player should have in the bio-region: local government, civil society, farmers, consumers, research and training institutions and tourism operators.