Miguelitos: Regional Confectionery

Ruris worked on adding value to "Miguelitos" as a regional sweet of Cabeceiras de Basto. The main actions were:

• Registration of the trade mark "Miguelitos - Doce Regional de Cabeceiras de Basto" with INPI, the National Institute of Industrial Property;
• A survey of the number of producers of "Mel das Terras Altas do Minho D.O.P." (honey);
• A survey of the number of producers of "Feijão Amarelo" (yellow bean);
• Awareness-raising/capacity-building sessions for associations and producers ("Mel das Terras Altas do Minho D.O.P." and "Feijão Amarelo") and for tourism operators;
• Support in adding value to the product, taking the following criteria into account:
  • current and future economic potential;
  • the product's presence across the region – a Minho product;
  • the authenticity of the product and/or of its processing methods;
  • economic and tourism impact for the region;
• Preparation of the "Specification Document" for the product to be certified;
• Support in organising a public session presenting the "Specification Document" and the results of the awareness-raising and capacity-building activities;
• Preparation of the final report on the services provided.