Promotion and Valorisation of Mountain Olive Oils

The project sets out to demonstrate and transfer scientific and technological knowledge from the research and innovation system to the businesses of the “Mountain Olive Oils” sector. It aims to develop a set of actions capitalising on the excellent knowledge produced by higher education institutions around the economic value of Mountain Olive Oils, so as to strengthen the position of the sector's companies through the adoption of best practice and innovative processes that yield olive oils highly distinguishable by their quality and that bring out the particular organoleptic characteristics of mountain olive oils (arising from soil and climate conditions), with a view to further increasing their trade and export potential. The project thus helped companies introduce new methods and techniques that will sharpen the competitiveness, visibility and recognition of “Mountain Olive Oils”, and helped them explore the opportunities and emerging trends in the olive oil sector, notably the growing worldwide demand for oils of excellent and distinctive quality.

The project therefore rests on an integrated approach aimed at developing a set of actions to raise the intensity with which the sector's businesses use scientific and technological knowledge, so as to increase the added value of mountain olive oils and position them as a reference product in the premium segment, thanks to the organoleptic qualities conferred by the soil and climate conditions of the region where they are produced.